Virtual Experience Overview

Dream it. Make it. Play it.

Welcome to NIKELAND, where sport has no rules. Tag on trampolines? Why not. Floor is lava with a dash of parkour? Let’s go. Give classic games a fresh twist—the future of sport is yours to create.

Unlock Sport Superpowers

Get your body moving. Shake or spin your mobile device to activate super abilities like long jumps and lightning speed. Movement in real life powers your in-game abilities.

Virtual Merch Available Now

Style Your Avatar with Nike Gear

Browse the NIKELAND Showroom to find a collection of Nike shoes, clothes, and accessories to personalize your look, including a free exclusive Nike cap and backpack you can take with you anywhere on Roblox.