ROBLOX Corporation (“ROBLOX”) is an online virtual world and building game. Your
what information is collected, how we use it and who we share it with. Our offices are located at
60 East Third Avenue, suite 201
San Mateo, California, 94401.
ROBLOX works like this:
• a user creates a username and a virtual character that is his or her identity in the ROBLOX world
• users interact with other users through in-game chat, personal messaging (site
contained), and user forums; privacy settings allow users or parents to restrict
communications with other users
• each user is given one or more pieces of virtual real estate on which they can
build houses, cars, machines, or anything else you can build with building blocks;
these places are called “games”
• users search for, find, and play games made by other users; they play these games
with other users from around the world, and are identified only by their virtual
• users earn tickets and/or ROBUX, our virtual currency; users earn these in a variety
of ways, and use them to buy items for their characters, including virtual hats,
shirts, and pants; users can also sell these items, earning tickets and/or ROBUX
• users can purchase premium services, including: Builder’s Club, a monthly subscription
that grants the user more virtual places and a daily allowance, among other things;
user may also purchase ROBUX with which they may buy virtual goods on the site
• users may sign up to receive our monthly newsletter; they may opt-out at any time by
following the unsubscribe link located at the bottom of each communication.
ROBLOX users may play as guests; in this mode, users remain anonymous and interact
with the website and game in Menu Chat Mode – no free chat, no personal messaging
to or from users, no posting to the forums, and other restrictions designed to prevent
users from sharing personal information, intentional or otherwise. As guests, users
are unable to save play statistics, accumulate points, share models, or participate
in our virtual economy.
Users wishing to save statistics, share models, and participate in the economy are
required to enter a username and password. We advise users to create a username
that does not reflect their own name nor reveal personally identifiable information.
We also advise users to pick a password that is not easy to guess, and to not share
that password. For security reasons, we store passwords in encrypted form.
User Names are used for participating in site features and are not used to identify
individual users outside of their activities on our site. Usernames are not passed
along to 3rd parties except in the case where a purchase is made to be credited to the
account. In this case our purchasing vendor is given the account name in order to
credit the account when the transaction is completed.
All users are asked for, but are not required to give, an email address on signup.
Under 13 users are required to give us a parent email, which is then verified, in
order to receive the ROBLOX newsletter. Under 13 users who wish to change or add
an email address to their account must contact ROBLOX via email at firstname.lastname@example.org.
If there is no verified parent email address they are required to provide us with
one which is then verified in order to proceed.
Registered users who are under 13 after first signing up are put into Privacy Mode.
Privacy Mode limits who may interact with a user outside of games and limits the user
to a whitelist-filtered language system in all public areas of the site. To opt-in
to black-list filtered free-chat mode users must have their parents contact ROBLOX
Customer Service for assistance by writing to email@example.com. ROBLOX requires a
verified email address for the parents in order to change this setting. In addition,
ROBLOX uses the verified parent email address to notify parents of other change requests
such as receiving newsletters and participation in certain activities on the site.
All text on the site is filtered proactively to remove references to addresses, emails,
phone numbers, age, and other personally identifiable information regardless of security
and privacy settings. All text is also filtered for profanity, phishing, and adult or
suggestive content. Our system is a combination of human and automated processes; like
all filtering technology, our processes are not 100% effective.
Users wishing to purchase Builders Club or ROBUX are required to enter billing
information, including name, billing address, credit card or PayPal number, and
billing email. For children under 13, we request the parent’s billing information.
Billing information is retained to support customer service inquiries, but we do
not retain the full credit card number.
If you (or your child) choose to use our referral service to tell a friend about
our site, we will ask you for your friend’s name. We will automatically
send your friend a one-time email inviting him or her to visit the site; ROBLOX
does not store this information.
If your child opts-in to receiving our monthly newsletter we will send you a notice
at the email address provided during the sign up process in order to allow you to
opt them out of receiving it if you wish to do so. You may opt your child out at any
time by clicking the opt-out link in the newsletter verification email. We use your
child’s username to send them service related messages and allow other users of the
site to communicate with them. If you no longer wish to allow your child to receive
such communications please contact us at firstname.lastname@example.org or update their communications
within their account. We do not collect any Personal Information from children other
than the parent’s email address, and a username and password.
We do not ask you for, access, or track any location based information from your
mobile device at any time while downloading or using our Mobile Application or Services.
ROBLOX uses a software technology called “cookies.” Cookies are small text files
that we place in visitors’ computer browsers to store their preferences. These cookies
do not store personally identifiable information. For account security purposes,
we may store a cookie that contains the encrypted user password; the original password
cannot be recovered by hackers. Users who disable cookies in their browsers will
not be able to logon to the ROBLOX website or play the ROBLOX game.
onto and movement within the ROBLOX website. This helps us credit advertisers appropriately,
and measure the health and effectiveness of our website. For example, we use tracking
to determine if new page designs are user friendly or too complicated. Our tracking
approach is industry standard, and includes non-personally identifiable information
such as IP address, browser type, and date/time.
Additionally, when visitors come to our site, we automatically collect some non-personally
identifiable “computer” information, such as the type of computer operating system
(e.g., Windows 95 or Mac OS), the web browser (e.g., Netscape, Internet Explorer)
being used, IP address, and information regarding the Internet service provider.
This information is used to provide technical and community support.
Geolocation information about accounts is not collected or stored by ROBLOX when using a mobile application on our site.
We also collect performance data from within ROBLOX Studio or the ROBLOX Player.
We use this data retrospectively to improve the user experience of our games. This
information includes in-game networking activity, CPU load, and resource usage,
among other relevant data.
user accounts receive ads through a separate and different feed so that they are never
given these cookies and no information is passed to these 3rd parties. For accounts
over 13 we have no access to or control over these cookies. This privacy statement
cookies by any advertisers for older users.
We use third-party advertising companies to serve ads when you visit our Web site. These
companies may use aggregated information (not including your name, address, email address
or telephone number) about your visits to this and other Web sites in order to provide
advertisements about goods and services of interest to you. If you would like more information
about this practice and to know your choices about not having this information used by these
companies, click here
We use mobile analytics software to allow us to better understand the functionality of our
Mobile Software on your phone. This software may record information such as how often you
use the application, the events that occur within the application, aggregated usage, performance
data, and from where the application was downloaded. We do not link the information we
store within the analytics software to any personally identifiable information you submit
within the mobile application.
We will share your personal information with third parties only in the ways that are described
We pass user billing information on to our transaction processing partners. This is done
for non-anonymous payment types, including credit card, Pay by Phone, and PayPal payments.
For recurring monthly transactions, PayPal retains the credit card authorization on file,
but we do not.
We share aggregate web activity data, such as page views and unique visitor counts,
with our advertising partners. No personally identifiable information is shared.
We reserve the right to disclose your personally identifiable information as required
by law and when we believe that disclosure is necessary to protect our rights and/or
comply with a judicial proceeding, court order, or legal process served on our Web
To the extent permitted by applicable law, we also may disclose personally identifiable
information in response to a law enforcement agencies or other public agencies (including
schools or children services) request or if we feel that such disclosure may prevent
the instigation of a crime, facilitate an investigation related to public safety
or protect the safety of a child using our website, protect the security or integrity
of our website, or enable us to take precautions against liability.
We will not use or transfer personally identifiable information in ways that are
materially different from the ones described above without also providing parental
notification of such practices and obtaining consent for any materially different
Parents have the right to consent to the site’s use of their child’s personal information without
having to consent to the disclosure of that information to third parties as we do not share
children’s information with third parties.
The security of your personal information is important to us. When you enter sensitive
information (such as a credit card number) on our registration or order forms, we
encrypt that information using secure socket layer technology (SSL).
We follow generally accepted industry standards to protect the personal information
submitted to us, both during transmission and once we receive it. No method of transmission
over the Internet, or method of electronic storage, is 100% secure, however. Therefore,
while we strive to use commercially acceptable means to protect your personal information,
we cannot guarantee its absolute security.
If you use a bulletin board, blog, or chat room on this Web site, you should be
aware that any personally identifiable information you submit there can be read,
collected, or used by other users of these forums, and could be used to send you
unsolicited messages. We are not responsible for the personally identifiable information
you choose to submit in these forums.
If a user under 13 uses our bulletin board, blog or chat room on this Web site these
features are moderated so that users are unable to post personal information about themselves.
However, no use of moderation is 100% effective and you should be aware that any personally
identifiable information you submit there could be read, collected, or used by other users
of these forums.
To request removal of yours or your child’s personal information from our blog, or community
forums, contact us at email@example.com. In some cases, we may not be able to remove such personal
information, in which case we will let you know if we are unable to do so and why.
When a child enters a parent’s email address during signup, the parent receives an email
notification of the account creation and an invitation to review chat and privacy settings
for the account. The parent may also provide their consent to allow their child to receive
targeted ads on our site at this time.
A parent receiving a verification email has two options. First, the parent can choose not to
respond; in this case, the child remains with all default privacy settings and whitelisted
chat options. Second, the parent can choose to click the link in the email and review the settings;
in this case, the child may be opted-in to free (but filtered) text communications, including
free-text chat and personal messaging (site limited), forum posts, and site commentary. A child
can send an email request to their parent to change the settings at any time.
Requests for changes to an account can be made by contacting firstname.lastname@example.org. Parents can close
a child’s account by contacting ROBLOX customer service at email@example.com. This hides the account
from all other ROBLOX users and outside parties. The account data is not deleted, but retained
internally for three purposes. Billing information and transaction histories are retained to resolve
subsequent billing disputes and inquiries. Public domain content is retained for use by the community
– e.g. a virtual shirt sold by the child to another user is kept in the system because the recipient
now “owns” a copy of that article. Finally, user account history is retained to support subsequent customer
service inquiries. All retained data for a closed account is private and visible only to employees of ROBLOX.
We may store the date of birth of your child and graduate a player to have more Web site
access once they turn 13. We will notify the parent once their child has reached 13 and
may prompt the child to then provide us with their email address the next time they sign
into their account. If your child opts-in to receive our monthly newsletter we will send
you a notice (to the email address your child provides for you). We will only collect your
child’s email address for the sole purpose of sending them the newsletter.
If you are over 13 you can log in to our site using sign-in services such as Facebook Connect
or an Open ID provider. These services will authenticate your identity and provide you the
option to share certain personal information with us such as your name and email address to
pre-populate our sign up form. Services like Facebook Connect give you the option to post information
about your activities on this Web site to your profile page to share with others within your network.
If your personally identifiable information changes, or if you no longer desire
our service, you may correct, update, amend, or deactivate it by making the change
on our member information page (or by emailing our Customer Support at firstname.lastname@example.org)
or by contacting us by telephone or postal mail at the contact information listed
You have the right to review personal information collected from your child, and have that personal
information deleted or refuse further collection and use of the personal information collected from
your child by contacting us at the email address listed above.
We will retain your information for as long as your account is active or as needed to provide you
services. If you wish to cancel your account or request that we no longer use your information to
provide you services contact us at email@example.com. We will retain and use your information as
necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
ROBLOX has been awarded TRUSTe's Children’s Privacy Seal signifying that this privacy
policy and practices have been reviewed by TRUSTe for compliance with
TRUSTe's program requirements including transparency, accountability and choice regarding the collection
and use of your personal information. The TRUSTe program only covers the site www.roblox.com
and does not cover information that may be collected through downloadable software.
TRUSTe's mission, as an independent third party, is to accelerate online trust among
consumers and organizations globally through its leading privacy trustmark and innovative
If you have questions or concerns regarding this statement, please contact the ROBLOX Privacy Manager at (888) 858-BLOX first.
If you are not satisfied with our response you can contact TRUSTe here.
We may update this privacy statement to reflect changes to our information practices. If
we make any material changes we will notify you by email (sent to the e-mail address specified
in your account) or by means of a notice on this Site prior to the change becoming effective.
We encourage you to periodically review this page for the latest information on our privacy practices.
We reserve the right to modify this privacy statement at any time, so please review
it frequently. If we make material changes to how we use Personal Information regarding
children we will notify by email in order to obtain permission from parents for the new
uses of the child’s Personal Information.
practices, please contact us at the following e-mail address, telephone number,
ROBLOX, "Online Building Toy", characters, logos, names, and all related indicia are trademarks of ROBLOX Corporation, ©2014. Patents pending.
ROBLOX is not sponsored, authorized or endorsed by any producer of plastic building bricks, including The LEGO Group, MEGA Brands, and K'Nex, and no resemblance to the products of these companies is intended. Use of this site signifies your acceptance of the Terms and Conditions.